Our Opinion

Perfect Moment Ltd. is on the Cruelty Free Investing list for exploiting animals because they are a high-performance, luxury skiwear and lifestyle brand that incorporates animal-derived materials such as merino wool and leather into their products.

Supporting Evidence:

The company mentioned on its website that it uses 100% pure Merino wool derived from Merino sheep.

“Crafted from 100% Woolmark-certified merino wool, it’s the ideal choice for those who love both style and the slopes.” Read the following article

Company Description

Perfect Moment Ltd., together with its subsidiaries, owns and operates a fashion brand that offers ski, surf, and activewear collections under the brand name of Perfect Moment. It offers skiwear, outerwear, swimwear and activewear for women, men, and children. The company sells its collections directly to customers through e-commerce and to wholesale accounts, as well as through other sales partnerships. Perfect Moment Ltd. was founded in 1984 and is based in London, the United Kingdom.

Company Website: https://www.perfectmoment.com